How to Grow Your Email List on Instagram

You know you need an email list. Everyone says so. You’ve come to accept it – or maybe you’ve already laid all the ground work, and want to see your list grow. It’s time to put your social media to use and move the audience you’ve been growing there onto your list. But how?? Let’s talk about it!

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Why does your business need an email list?

I go into this in-depth in my blog post here, but let’s do a quick recap:

  1. You don’t own your social media accounts. At any time, they can be gone.
  2. Hackers – need I say more? What a nightmare.
  3. Skip the algorithm, get right in front of YOUR person.

If you haven’t gotten one started, don’t fret. I have a sub 30 minute mini course for free that walks you through everything you need to get yours rolling. If you have a freebie in your TPT store, you can do this. I promise!

How to Grow Your Email List on Instagram

Okay, so you have a list. Great job! That’s step one of how to grow your list. Let’s talk about steps 2 & 3: take your photos, and be consistent!

How to Grow Your Email List on Instagram: Take your Photos

After you start your list, I recommend you take out your phone, and do a little photography, maybe even a little videography. You’re going to create a bank of high quality, bright images of your opt in. You’re going to use these over and over again on your Instagram, so get several (5-10) and crop some of them square (1080×1080) some of them portrait (1080px by 1350px), and some of them Story sized (1080×1920).

I would recommend 5-10 pics in each of the crops above. You can absolutely reuse some of them from crop to crop, but you want to have a decent span of pics to choose from because you are going to be posting these frequently for step three.

How to Grow Your Email List on Instagram: Be Consistent

Here comes the last step, and I have to admit it’s the hardest one. You have to consistently remind your Instagram audience that your email list exists and of its value for them. How? I have a couple of ways for you!

  1. The Teacher Author InstaPlanner – a monthly content calendar for teacherpreneurs. I put the strategy right into the content for you so you don’t have to think ahead or remember all of the little bits and pieces. I regularly include days for you to share your email opt ins with your audience!
  2. The Grow Your Email List 5 Week Challenge – the title says it all, except the word free! Sign up here and get 5 weeks of tips and tricks for how to incorporate list building strategies into your Instagram, gradually over the course of the month. One, manageable challenge a week, tips, and support, all right into your inbox!

CLICK HERE TO JOIN!

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