You need an email list. It’s a fact. You don’t own the list of followers you have on Instagram, YouTube, Facebook, Twitter – not even on TeachersPayTeachers. All of those lists are owned by another business. The algorithms they create and the rules they set dictate how much contact you have with your followers, and they control your account on the sites. Let’s talk about why you need an email list, and how to get started!
Why an Email List is Important
Imagine for a second – your Instagram gets hacked. You don’t have access any more. Everything you’ve built there is gone.
One day, you wake up, and your YouTube channel was accidentally deleted. Hundreds of hours of content, gone.
Your Facebook glitches and you’re locked out. You have to start fresh.
What if Pinterest changes their algorithm and suddenly they’re not sending your pins out to your audience like they used to?
All of these scenarios are something that’s happened to people I know. In each case, that facet of their business was severely hampered for months. For some, they just left the platform entirely because they couldn’t imagine building it over again. You need an email list – a way to contact your people that is yours!
But Ashley, I don’t own the email platform – couldn’t the same thing happen?
Fair question – you are able to download and save your list of subscribers on email platforms. If your account is deleted or hacked, you have that as back up. You really do own that information!
If you’ve been putting off and putting off getting your email list started, it’s time. Today. Right now. In the next half an hour, you and I are going to get you set up on email.
I walk you through your freebie (also called an opt-in or lead magnet), sign up form, and delivery of that freebie. Everything you need to start gathering emails today.
Okay, actually, it’s 27 minutes if you time it. But who’s counting? Click here to get started with the FREE course!
Teach the Teacher Author 